Alternatives to Vagaro

Compare Vagaro alternatives for UK shops and salons

Vagaro serves UK businesses as well as its larger US market. Here's how it compares to platforms built around UK shops and salons.

Full disclosure: we built Setora. We are one of the platforms in this comparison.

No card required. Then £39/month per location if you stay.

Setora vs Vagaro4 platforms4 practical checks

Side by side

How the alternatives compare.

The same 4 checks across Vagaro, Setora and the other platforms listed for this comparison.

Comparing Vagaro, Booksy, Fresha, Setora across 4 practical criteria.
FeatureVagaroBooksyFreshaSetora
Starting subscription priceSee current UK pricing£40/mo£14.95/mo Independent£39/month per location
Per-staff feePlan-dependent£5/mo per staff£9.95/mo per bookable team memberNone - unlimited staff
Marketplace or booking feesNo marketplace fee listed30% Boost (new clients)20% on marketplace new clients0%
Branded Booking PagePartialNoNo
Compared platform

Vagaro

Starting subscription price
See current UK pricing
Per-staff fee
Plan-dependent
Marketplace or booking fees
No marketplace fee listed
Branded Booking Page
Partial
Compared platform

Booksy

Starting subscription price
£40/mo
Per-staff fee
£5/mo per staff
Marketplace or booking fees
30% Boost (new clients)
Branded Booking Page
No
Compared platform

Fresha

Starting subscription price
£14.95/mo Independent
Per-staff fee
£9.95/mo per bookable team member
Marketplace or booking fees
20% on marketplace new clients
Branded Booking Page
No
Setora

Setora

Starting subscription price
£39/month per location
Per-staff fee
None - unlimited staff
Marketplace or booking fees
0%
Branded Booking Page

Prices and policies checked 12 July 2026. Sources: Vagaro UK pricing, Booksy UK pricing, Fresha UK pricing, Setora trial and pricing. Check each provider before making a decision.

Why Setora

Why shops and salons choose Setora.

Setora is built for UK shops and salons, with GBP pricing and features for direct bookings. Flat £39/month per location, with no Setora commission on bookings.

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No card required. Then £39/month per location if you stay. SMS credits and card processing are separate if used.

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Switch from Vagaro with a clear plan.

View the full Setora vs Vagaro page for feature differences, what moves across and practical switch guidance.

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Other booking platform alternatives.

Questions

Common questions about Vagaro alternatives.

Clear answers to the questions owners ask when they are weighing Setora against another platform.

What is the best Vagaro alternative for UK shops and salons?

Setora is built for UK shops and salons with GBP pricing and direct bookings. Booksy and Fresha are also widely used in the UK. Compare the support, payments and booking model that matter most to your business.

Does Vagaro work in the UK?

Vagaro operates in the UK. Check its current UK pricing, payment options and support before deciding whether it fits how your shop or salon runs.

Is Setora a good Vagaro alternative for shops and salons?

Yes. Setora is UK-based and priced in GBP at £39/month per location, with no per-staff fee and no Setora commission on bookings. It is designed for UK shops and salons that want direct bookings.

How does Vagaro pricing compare to Setora?

Vagaro's UK pricing and plan details can change. Check its current UK pricing for a quote that matches your team. Setora is £39/month per location for your whole team.

Which Vagaro alternative is best for an independent shop or salon?

Setora suits independent shops and salons that want direct bookings and one clear platform price per location. Booksy may suit businesses where marketplace discovery matters. Fresha has a lower starting subscription but charges per bookable team member and marketplace fees for new clients it brings you.