Email reminders are included
Every email reminder is part of £39/month per location. There is no per-message charge and no add-on to buy.
Reminders and no-shows
Turn reminders on once and Setora emails the customer before every appointment. Keep SMS credits topped up and a text goes out at the same time, for one credit.
How it works
In your booking rules, switch reminders on and choose how many hours before the appointment they go out: 1, 2, 4, 6, 12, 24, 48 or 72. Reminders start off, so nothing goes out until you decide it should.
As soon as a booking is confirmed, its reminder is scheduled at your lead time. Move the appointment and the reminder moves with it. Cancel it and no reminder goes out.
At the scheduled time Setora emails the customer. If you have SMS credits and there is a mobile number on the booking, they get a text as well.
Every email reminder is part of £39/month per location. There is no per-message charge and no add-on to buy.
A text reminder uses one SMS credit. Credits are bought separately and are only taken when the text is actually sent, so a cancelled appointment never costs you one.
Reschedules, cancellations and no-shows are handled for you. Nobody on the team has to keep a list of who still needs a nudge.
How reminders work in Setora
Pick 1, 2, 4, 6, 12, 24, 48 or 72 hours before the appointment. The default is 24 hours. If you run more than one location, each location can use its own lead time or follow the shop default. A booking made inside your lead time gets no reminder, because the send time has already gone.
The email carries your shop branding and shows the date, time, address and the services booked, with prices and a total unless you have pricing hidden. When online booking is on for that location it also has a Manage your appointment button, and a cancel link on bookings that carry one, so a customer who cannot make it can free the slot themselves. If online booking is off it points them back to the shop, with your phone number when the location has one.
The SMS is plain text: your shop name, the date, the time and the booking reference. It is kept short and free of special characters so it stays inside one credit. It does not carry a link.
Move an appointment and its reminder is recalculated to the new time. If the new send time has already passed, no reminder goes out. Cancelled, completed and no-show appointments are skipped, and skipped reminders never use a credit. Customers can move their own booking through self-service bookings.
The email and the text are sent independently. If you are out of credits, there is no mobile number on the booking or the text fails at the network, the email still goes out. A customer with no email address gets only the text, and a customer with neither an email address nor a mobile number cannot be reminded at all. Every booking shows its reminder as Pending, Sent, Failed or Skipped, with the reason recorded, so you can see what happened rather than guess.
Setora sends one reminder per appointment, so there is no second nudge on the day. The wording is fixed and cannot be edited. Reminders are on or off for a location rather than per customer, and there is no WhatsApp option. For how to think about reminder timing and frequency, read our guide to appointment reminder timing, and for repeat no-shows see Booking Protection.
Questions
The questions shop owners ask us most about this.
You choose the lead time: 1, 2, 4, 6, 12, 24, 48 or 72 hours before the appointment. The default is 24 hours. Setora sends one reminder per appointment, and each location can use its own lead time or follow the shop default. A booking made inside your lead time gets no reminder, because its send time has already passed.
Email reminders are included in £39/month per location, with no per-message charge. SMS reminders are not included: each text uses one SMS credit, and credits are bought separately. A credit is only taken when the text is actually sent.
No. The reminder wording is fixed. The email carries your shop branding and shows the appointment date, time, address and the services booked, and the text shows your shop name, the date, the time and the booking reference. What you control is whether reminders go out at all and how far ahead.
The reminder follows the appointment. When a booking moves, its reminder is recalculated to the new time, and no reminder goes out if the new send time has already passed. Cancelled, completed and no-show appointments are skipped, and a skipped reminder never uses an SMS credit.
Reminders are service messages about a booking the customer has made, sent to the contact details they gave when booking. They are separate from marketing consent, which Setora records on the customer profile and which does not control reminders. There is no self-service reminder opt-out for customers today. If someone asks not to be texted, remove their mobile number from their customer record and they will still receive the email reminder.
The email and the text are sent independently, so a failed text does not stop the email. If you have run out of SMS credits, there is no mobile number on the booking or the network rejects the text, the email still goes out. A customer with no email address on file gets only the text. Every booking shows its reminder status as Pending, Sent, Failed or Skipped, with the failure reason recorded.