Feature spotlight
See who is coming back.
Retention Report shows your rebooking rate, average return time, new vs returning customers, and the customers with no future booking. Useful numbers, not vanity charts.
It also breaks retention down by barber, so you can spot who is keeping customers loyal and who might need support.
Customer retention
The report turns booking history into a call list
A full diary is not only about new bookings. The money is in getting good customers back before they fall out of the habit.
Rebooking rate
See how many customers from the report period booked again within your chosen return window.
New vs returning
Separate first-time customers from regulars so growth and loyalty do not get blurred together.
Average return time
Understand how long customers normally take to come back, then set a sensible follow-up window.
Barber-level retention
Compare customers seen, bookings, rebooked customers, rebooking rate, and average return time by barber.
Follow-up queue
Find customers with no future booking, including who served them, when they last visited, and whether they are due.
Useful filters
Filter by date range, location, barber, and rebooking window without exporting anything to a spreadsheet.
How it works
Filter the report around how your shop actually works
Different services have different return cycles. Setora lets you change the period and rebooking window, then gives you the customers who need attention.
If you want to check the manual maths first, our barbershop rebooking rate guide shows the formula, return windows, and spreadsheet setup.
Choose the period
Start with the last 30 or 90 days, or set your own date range for the shop, location, or barber you want to understand.
Set the return window
Pick the number of days that counts as a rebooking. A short-hair shop might use 28 days. A longer service might need 56 or 84.
Work the follow-up list
Use the customer list to call or message people who have no future booking. The report shows who is due and who is worth watching.
Honest first release: report now, automation later
Retention Report does not pretend to do everything. Right now it gives owners the retention numbers and the follow-up list. The next natural step is one-click follow-ups and automated recall reminders, but those are not live yet.
Frequently asked questions
It shows rebooking rate, new and returning customer counts, average days between visits, customers without a future booking, barber-level retention, and a follow-up list for customers who may need a nudge back into the diary.
Yes. The report can be filtered by date range, location, barber, and rebooking window. That means you can compare a whole shop, a single location, or one barber without building your own spreadsheet.
No. This release gives you the report and follow-up queue. Automated recall messages and one-click follow-up actions are future work, so the current page does not claim they are live.
Yes. Retention Report is included in Setora at £14.99/month per location, alongside bookings, calendar, customer records, reporting, payments, and team tools.